About Us


Lead Management

A CRM solution your sales team will actually use

The sales potential of a dealership, no matter the season or economy is dependent on a database of leads and customer records – records that simply don’t exist when sales staff jot lead information on scraps of paper to avoid the headache of navigating a complex CRM. Or worse, they neglect to capture ANY information about your customers and prospects.

Traffic Log Pro, known as the most user-friendly CRM in the powersports industry, was developed to provide sales managers with tools to manage the success of their sales team through a system so easy to use, that even their most technology-resistant sales reps buy in.

TLP is recognized for helping dealers utilize the system to sell more units and become better retailers. Both dealers and OEMs praise TLP as having the best customer service and training in the powersports industry.

We have serviced and trained a network of more than 1,500 dealers, spanning the U.S. and Canada and have created better retailers through the adoption of best practices that include:

  • Logging and managing leads using TLP’s extremely easy-to-use lead manager
  • Ongoing customer nurture marketing through TouchPoint, TLP’s automated marketing solution
  • Proper social and online reputation management

TLP brings a process, procedure and accountability to a dealership’s sales, parts & accessories, finance & insurance and service teams, complementing any current processes utilized by a powersports dealership.

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